In its latest marketing / branding / PR gaffe, Netflix announced it was splitting into two entities and launching Qwikster.
No, it’s not a convenience store, quick-lube franchise or concrete alternative.
It’s the new name for Netflix’s DVD-by-mail service (its core business, but one that will likely be diminishing as video streaming becomes more prevalent).
Unfortunately, those wacky folks neglected to verify that the @qwikster twitter handle was available, and turns out it already belongs to a pot-smoking, Elmo-loving chap named Jason Castillo.
Adding to the confusion are the numerous other similar-sounding monikers in the marketplace.
In the true spirit of collaboration and collective goodwill, I have taken it upon myself to concoct a few suitable name alternatives for Netflix to consider:
- Qwakster
- Huckster
- Soon-to-be-Obsolete-ster
- Red-Enveloped Stepchild
- Crash-and-Burnster
- Not-Qwite-As-Qwik-As-Streaming(ster)
- PostalFlix
- Dupe-the-Public-ster
- Snail-Mail Ciné
- Cut Us Some Slackster
- Spinster
- Disc in Da Mailster
- Flick 2 Ur Box
- Special DVDelivery
- U-Scratcha, U-Buya
Any others you’d like to suggest?





